Special Feature

Go To Higashikagawa Promotion Now Underway

All experience programs in Higashikagawa City are 50% OFF!  

Higashikagawa City in Kagawa Prefecture is holding a special promotion offering all local experiences at half price, with the hope that more visitors can discover the city’s charm. This is a limited-time offer, so don’t miss the chance to visit Higashikagawa♪

Note: The promotion may end without prior notice once the budget limit is reached.

Eligible Campaign Items

East area of Kagawa / Plan of Reserved Taxi

 
Enjoy a reserved tour by a professional tourist driver who knows East area of Kagawa Prefecture very well. All depending on what you like to do. For example, we would go to a tourist place and join the local gourmet tour! Charter taxi services are available from JR Hiketa or Shirotori Station according to your wishes.

Price 30,500JPY
Campaign Price 16,000JPY
Start Time Be sure to fill out boarding time.
Duration 4 hour

Sanshu Izutsu House Kimono experience

 
The old streets of "Hiketa" in Kagawa Prefecture, where soy sauce production has flourished since the Edo period, still remain intact. Why not take a walk through these retro streets in a kimono? The old mansions of wealthy merchants, red-walled soy sauce warehouses and many other photo-worthy spots are a perfect match for kimonos.

Price 4,400JPY
Campaign Price 2,200JPY
Start Time 10:00 am / 1:30 pm
Duration 2.5 hours

Experience making original Goshuincho (red seal book) at shrines

 
At Shiratori Shrine, you can make your own unique red seal book. The process begins with the selection of a stylish and cute template, followed by the creation of your own personal red seal book using the shrine's original stamps (about 60 types) and coloured pencils.

Price 3,500JPY
Campaign Price 1,800JPY
Start Time 09:00 am ~ 4:00 pm
Duration 1 hour

Sea fishing experience with released fish in a yellowtail farming pond

 
The huge saltwater pond, with a circumference of more than 3 km, is stocked with sea bream, yellowtail and amberjack, and attracts many anglers. The fishing is very rewarding, and you can even catch a surprisingly big fish. In this plan, you can not only enjoy fishing, but also have your choice of fish (one fish per group) professionally processed into sashimi on the spot and tasted by you!

Price 8,300JPY
Campaign Price 4,200JPY
Start Time 08:00 am ~ 3:00 pm
Duration 1 hour

More details and apply here

About Kagawa EAST AREA

Higashi-Kagawa City is a picturesque destination nestled between the calm waters of the Seto Inland Sea and the lush green mountains of the Shikoku region.
As its name suggests, the city is located on the eastern side of Kagawa Prefecture and is blessed with a mild climate and stunning coastline.
At its heart, Higashi-Kagawa boasts breathtaking natural scenery, where traditions and local culture have thrived for generations.
In recent years, its charm has been gaining attention, establishing itself as an emerging destination for travelers.
Higashi-Kagawa City is particularly known as "The Glove Capital of Japan," serving as a major production hub that accounts for the majority of the country’s glove manufacturing.
Its history dates back to the Meiji era, when skilled artisans spent years refining their techniques. The fusion of craftsmanship and innovative design has resulted in gloves that are now cherished around the world.
Higashi-Kagawa is also home to numerous sites that showcase its rich history and culture. One such place is Shiratori Shrine, which has been a sacred site of worship since ancient times. Its mystical and tranquil atmosphere continues to captivate visitors.
Additionally, the city features breathtaking viewpoints overlooking the Sanuki Plain, lush parks teeming with nature, and gardens where visitors can enjoy the beauty of seasonal flowers throughout the year. These attractions allow visitors to experience both the natural beauty and historical charm of Higashi-Kagawa at the same time
Higashi-Kagawa City is the perfect destination for those looking to escape the hustle and bustle of city life and enjoy a slower, more peaceful pace.
Here, visitors can experience the warmth of the local community, immerse themselves in stunning natural landscapes, and discover the city's rich cultural heritage. Every moment spent in this charming town is sure to leave a lasting impression.
Once you visit, you’ll undoubtedly be captivated by its unique charm.


Where Tradition Meets Tomorrow

The historic streets of Hiketa in Higashi-Kagawa City retain the rich atmosphere of a merchant town that flourished from the Edo to the Meiji period.
Facing the Seto Inland Sea, this area developed as a hub for trade, thriving in salt production, soy sauce brewing, and maritime commerce. Even today, traces of its prosperous past can be seen throughout the town.
A stroll through Hiketa feels like stepping back in time, offering visitors a unique journey through history.
The streets of Hiketa are lined with traditional merchant houses and earthen-walled storehouses, showcasing the architectural styles of the Edo period. With their lattice doors, white plaster walls, and tiled roofs, these buildings create a charming and nostalgic atmosphere.
Many of these historical structures have been carefully preserved, offering visitors a glimpse into the daily life and culture of the past.
Notably, former residences of prominent soy sauce brewers and museums housed in restored storehouses provide fascinating insights into the region’s rich history and heritage, making Hiketa a captivating destination for history enthusiasts and travelers alike.


Osaka Pass Located on the border between Kagawa and Tokushima Prefectures, Osaka Pass sits at an elevation of approximately 250 meters, offering a blend of history and natural beauty. Once a vital route connecting Sanuki (present-day Kagawa) and Awa (present-day Tokushima), this historic pass was frequently traveled by merchants and wanderers alike. Today, stone monuments and informational signs stand along the path, telling the stories of those who once journeyed through this important trade route. The highlight of Osaka Pass is its spectacular panoramic views. From the summit, visitors can take in breathtaking vistas of Higashi-Kagawa City, the Seto Inland Sea, and even Shodoshima on clear days. A visit to Osaka Pass is an opportunity to step back in time while immersing yourself in the beauty of nature. Why not take a journey through history and enjoy the stunning scenery for yourself?
Coastal Art Project The Hiketa Fishing Port Breakwater in Higashi-Kagawa City was once adorned with a mural by Celia Béjar Ben, a Spanish artist who was a student at the School of the Art Institute of Chicago at the time. Her artwork, inspired by spirits of the sea, had gradually faded due to exposure to wind, rain, and sunlight. Rather than letting it disappear, the Higashi-Kagawa Coastal Art Project was launched. In addition to restoring the original mural, artists from both within and beyond the prefecture were invited to create new pieces, transforming this ocean-view spot into an open-air gallery. Today, the breakwater is decorated with whimsical illustrations, bold calligraphy, and vibrant pop art, offering visitors a truly unique and artistic seaside experience.

Check the Higashikagawa digital map

Exquisite Cuisine of Higashi-Kagawa

Savor the Rich Flavors of Higashi-Kagawa
~The Bounty of the Seto Inland Sea & Time-Honored Traditions~

Hiketa, located in Higashi-Kagawa City, is known as the first place in Japan to successfully farm hamachi (yellowtail). Through years of dedication and innovation, local fishermen developed aquaculture techniques that took advantage of the calm waters of the Seto Inland Sea. These pioneering methods later spread nationwide, playing a crucial role in shaping Japan’s fisheries industry. Today, Higashi-Kagawa remains renowned for its high-quality farmed hamachi, celebrated for its rich flavor and freshness. Visitors can enjoy a variety of delicious dishes featuring this prized fish, making it a must-try culinary experience.

 


☛ Recommended Restaurants

Wa-santei Restaurant 10:30 am ~ 1:30 pm (4373 Hiketa, Higashikagawa, 769-2901 Kagawa)
*Closed : Tuesday

HIgashikagawa city : An unforgettable experience awaits!

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